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Social & Short-Form Video

Content people stop scrolling for.

Planning, scripting, editing and posting short videos for Instagram, TikTok, YouTube Shorts and LinkedIn.

What is short-form video?

Short-form video is short, vertical video made for Instagram Reels, TikTok, YouTube Shorts and LinkedIn. It is one of the most direct ways to show people who you are and what you do. We plan and script each video, you film it, and we edit and post it for you.

Which platform is right for you? Four places for short video, each with its own style.

Short-form video means short, vertical videos for Instagram Reels, TikTok, YouTube Shorts and LinkedIn. The same video can often go on all four, but each platform rewards a slightly different style. We help you focus on the ones where your customers actually spend time.

Comparison of Instagram Reels, TikTok, YouTube Shorts and LinkedIn for business video
MetricInstagram ReelsTikTokYouTube ShortsLinkedIn
Best forLocal businesses and visual brands.Reaching new audiences quickly.Tips and how-tos people search for.B2B companies, founders and professional services.
How people find itTheir feed, the Reels tab and Explore.The For You feed, even if they do not follow you.The Shorts feed and YouTube search.Their feed, often shared by people in their network.
What works wellPolished, on-brand clips and behind-the-scenes.Fast, personal and trend-aware videos.Clear tips and clips from longer videos.Founder insights, expertise and opinions.

What's included. Everything except the filming, and we make that part easy too.

How it works. Four steps, repeated every month.

  1. Plan

    We agree the month's video ideas with you.

  2. Script

    We write short scripts and shot lists, so you know exactly what to film.

  3. Film

    You record the videos and send us the footage.

  4. Edit and post

    We edit, caption and post each video, then report what worked.

Who it's for.

  • Businesses that know they should post video but never find the time.
  • Businesses with a founder or expert people want to hear from.
  • Businesses that post often but get few views or enquiries.
  • Businesses that want content that looks like their brand, not the latest trend.

No one can promise a video will go viral. What we can promise is a steady stream of clear, on-brand videos that help people get to know you.

Frequently asked questions

Do you film the videos?

No. You film, using our scripts and shot lists, and send us the footage. We handle the planning, editing, captions and posting.

What do I need to film?

A phone with a good camera is usually enough. Our shot lists tell you exactly what to record, so filming is quick.

Which platforms do you post to?

Instagram, TikTok, YouTube Shorts and LinkedIn. We focus on the ones where your customers actually spend time.

Can my videos look like my brand?
Yes. We use your colors, type and logo in every edit. If your brand needs work first, we can create your brand identity too.
Can you guarantee views or followers?

No. Platforms decide what to show, and they change often. We guarantee the work: a plan, scripts, edited videos and a plain report every month.

How much does it cost?
It depends on how many videos you want each month and which platforms you use. We quote after a short call. Book a call to talk it through.
How often should a business post short-form videos?

Consistency matters more than volume. Posting regularly, on a schedule you can keep, usually works better than bursts of activity followed by silence. We agree a realistic schedule with you.

Can the same video go on Instagram, TikTok, YouTube Shorts and LinkedIn?

Often, yes. We edit each video so it works on every platform you use, and adjust captions and length where a platform needs it.

Do I have to be on camera?

It helps, because people connect with faces, but it is not the only way. Videos can also show your work, your product or your team.

What kind of videos work for a business?

Answers to common customer questions, quick tips, behind-the-scenes clips, before-and-after results and short stories about your customers. We plan a mix that fits your business.

Which platform should my business be on?

It depends on where your customers spend time. Instagram and TikTok suit most consumer brands, YouTube Shorts suits searchable how-to content, and LinkedIn suits B2B companies and founders.

Book an intro call

Thirty minutes to talk through your goals and see if we're the right fit.

Prefer email? contact@clarieo.com

Your customers are already asking Google and AI who to choose. Be the clear choice.